Creating an outstanding Instagram post does start with taking a great picture, but keep in mind that you don’t need to be the best photographer in town to be a great Instagrammer. If you use the proper tools and apps, you can bring your posts to another level. Here are some suggestions we recommend to make your Instagram posts shine, and at the same time, attract new followers.
Edit Your Photos Using Third-Party Apps
Even though Instagram already offers a variety of filters and editing tools, other apps have a lot to offer to enhance the look or layout of your picture. For example, Snapseed is a free app that contains more tools to make your picture look great. It includes a set of different filters and looks to make your post look more unique. Another app that should be in your toolkit is VSCO. It has an in-depth editing suite and contains high quality default filters that can take your smartphone photos to an astonishing higher level. Instagram’s basic filters are easily recognizable, and you will surely benefit from standing out. Presenting a picture in black and white is a great way to add an artistic side to your profile. Carbon is an app that provides different black and white filters to give a contrasty and high-quality look to your photos!
Add Titles and Graphics to Your Photos
Whether you’re sharing tips, quotes, or want to add a creative twist to your Instagram photo, Over is an essential app that allows you to apply overlaid text and graphics onto your photos. The app offers more than 18 fonts and tons of different graphics. If you have more than one photo to publish, Layout lets you create collages by remixing your own photos. The app gives users creative control so you can instantly see your photos laid out in various combinations and edit them to make them unique.
Add Relevant Hashtags
Hashtags are used on Twitter, Instagram, and other social media, making it possible to search for posts with a given tag. Anything you post in the caption following a hashtag (#) can be searched via Instagram and a lot of users are browsing using hashtags. You can use as many different hashtags as are appropriate for the picture to get your photos to as large an audience as possible. Opt for trendy hashtags. Do a little research to find the most popular hashtags for a given subject. You can use up to 30 hashtags per post. Post a few in the original post and add more in the comments. Make sure to use hashtags that are relevant to your post. You don’t want to become one of those spammers because people will unfollow you in seconds.
Find the Best Moment to Post
It’s important to post Instagram content at a time when your audience is likely to be online. The app WhenToPost is an Instagram specific app that helps you generate a heat map which tells you the best times to share your Instagram content. It also shows a graph with the best times of the week to post. This is ideal if you share once or twice a week.
Taking and editing your photos is one huge step towards creating amazing Instagram posts. However, one of the easiest ways to get more comments on your post is using the caption to pose a question to your followers. It could be a yes or no question, a skill-testing question, or an open-ended question. Don’t be shy to mention another user in the caption using the @mention. You will likely compel that user, and possibly some of his followers to also engage with your content!